As you can see, we’ve been busy doing research! More articles are in progress. (and when you read these, you’ll see how forward thinking we were back in the day!)

We love to read. Good thing, since that’s a huge part of our jobs here! I was asked by Smart CEO for a recommendation of a business book for a summer reading article recently and the issue is out. Click here to see my smiling face on page 41.

Need to Say on Top of the News? Wield the Web, November 2004

Read it here. If you work for a large PR agency, chances are your clients’ budgets allow you to subscribe to the trade publications relevant to their industries. (I’m referring, of course, to that pile of publications sitting on your desk with routing slips you’re supposed to have passed on weeks ago.) If you work for a small shop or are an independent, you probably can’t afford to subscribe to as many publications as you would like…..

Word-of-Mouth Finds New Life on the Internet – 2004

Online Research Shortcuts – Gathering Industry Information – 2002