Chris Brogan compiled a free ebook on personal branding called Personal Branding for the Business Professional (pdf format). It runs just about 15 pages (including the cover) and contains everything from strategy advice to some considerations to over 100 tactics and ideas on what to do next.

I liked what I read, and since Chris asked that if I did I’d consider blogging a link back to this post so that people know where to get the ebook.

You probably know a lot of this stuff. But it’s worth a read. Don’t we all get around to our own branding and promotion last?

Note: the illustration is from Chris’ site.