December 20, 2006, Vol 1, Issue 4

Hello! We are humbled that you’ve found time during the holiday rush to read our newsletter. Don’t worry, we’ll be quick (as St. Nick!) and then you can get back to the eggnog.

Wouldn’t it be nice if during this time of spending time and money on those around you, someone was spending time and money on you? That’s where we come in. Submit to our “Stump the Researches” section and it’s like Christmas come early this year.

What a concept.

Ever have a concept in your head but can’t find the words you’re looking for to describe it? Problem solved. Check out OneLook’s reverse dictionary. This reverse dictionary lets you describe a concept and then generates a list of words and phrases related to it. Your description can be a few words, a sentence, a question, or even just a single word.

And never fear, Google is also here to help you get off whatever is on the tip of tongue but hasn’t made it to paper Google Suggest offers predictive texting to guess what you’re typing and offers suggestions.

Looking for medical info?

In the recent release of its report, Online Health Search 2006, the Pew Internet Project found that 80 percent of American internet users, or some 113 million adults, have searched for information on at least one of 17 health topics. The report is interesting. Will you be shocked? Probably not. But the stats in the report may just come in handy on a release or plan one day… Here are some of the many highlights:

* Just 15% of health seekers say they “always” check the source and date of the health information they find online, while another 10% say they do so “most of the time.”
* 66% of health seekers began their last online health inquiry at a search engine; 27% began at a health-related website.
* 48% of health seekers say their quest for information was undertaken on behalf of someone else, not themselves. An additional 8% of health seekers say the search was on behalf of someone else and to answer their own health questions. Thirty-six percent of health seekers say their last search was in relation to their own health or medical situation.
* 53% of health seekers report that most recent health information session had some kind of impact on how they take care of themselves or care for someone else.

And here’s something for you in case you are one of the 113 million looking for medical info – OmniMedical Search. It searches medical journals and more. Nice vertical.

Curious?

Is a better way to find what you’re looking for on the Internet at the top of your holiday wish list? Then you’ve come to the right place because we can make that wish come true. Go beyond the usual search engines and discover a world of websites, portals and search engines just waiting to be discovered – by you! No, those aren’t sugarplums dancing in your head. There is a better way to find what you’re looking for on the WWW and we can help you along the journey. Just ask us, we know.

Send your request here.

Stump the Researchers.

If you haven’t submitted to Stump yet, then you’re missing out! It’s free research – no strings attached. There has to be some question a client has asked that you’ve answered with the classic, “Let me get back to you on that.” Well, this is place to get the info to get back to them.
Okay, give it your best shot.

This issue’s Stump…

A reader asks: For a strategy meeting, I want to find the top retail chains. I think I have a great idea how to market my client’s product, but need to compile a list of partners to consider. What criteria should I use and how can I make a list?

Okay. Here we go…
Click here for the answer. It’ll just take a minute.

As 2006 draws to a close, we’d like to take this opportunity to thank you for allowing us to be your research resource. Where would we be without you? Unemployed, that’s where. But luckily with amazing, talented folks like you challenging us every day, we’re managed to stay in business. All our best for a great New Year and we look forward to serving you again in 2007.

Until we meet again (in two weeks),